BlueSkyIdeas oversaw 3 branding projects by the Canadian Canola industry for their North American market development program including the original Canola Information Service and the current CanolaInfo.org.  The original bran was developed for the North American Market but today is used worldwide to promote canola oil. We worked with designer Gerry Unrau of Colorshape Comunications to develop the look, feel and logo!

Original Logo:

 circa 1995-2001

circa 1995-2001

Second Generation Logo:

 circa 2002-2006

circa 2002-2006

 

Current Logo and Brand Assets:

 

Evolution and Symbolism Behind the Logo:

 

CanolaInfo Brand Colors:

 

CanolaInfo Brand Standard: 

Project Partners:
Design: Gerry | Colorshape | Email
Content: Dorothy | BlueSKY Ideas | Email