Recipe Testing for a Mexican Cookbook

This past week our client, CanolaInfo, launched a cookbook published by Larousse Mexico called “Take Care of Your Heart: Recipes with Canola Oil.” Chef Guadalupe Garcia de Leon del Paso developed all of the recipes. Our small part of this project was testing, formatting and nutritional analysis of all of the recipes. We also oversaw the translation of the recipes into Spanish. Talk about a yummy job! The cookbook will be sold in major bookstores nationwide in Mexico and on Larousse.mx as of early March. Congratulations to all of the CanolaInfo Team especially Chef Guadalupe! It is always a pleasure to work with you!

Screen Shot 2018-02-19 at 12.15.12 PM.png

CanolaInfo Korea Microsite

Working with client the Canola Council of Canada on translation, photography, recipes, content management and overall design of microsite. This also includes updates on special projects such as Facebook campaigns or other promotions in Korea.

CanolaInfo China Microsite

Working with client the Canola Council of Canada and Allison + Partners (China) on translation, photography, recipes, content management and overall design of microsite.

CanolaInfo French Microsite

Working with client Canola Council of Canada and translator Novasim Consultants Inc. (Rosemarie Repa Fortier). Work includes design, photography, recipes, content managment and monthly updates to home page.

CanolaInfo Spanish Microsite

Working with client the Canola Council of Canada and translator services ROX United (US),  Salud Consulting, Inc (US), and PR People (Mexico). Work includes design, recipes, content management, bi-monthly updates to home page with rotating features and SCO's, updating quarterly marketing campaigns. This microsite is used in both Spanish (US) and Spanish (Mexico) markets.

Nuffield Canada Agriculture Scholarship Social Media

Over the past year, we have helped Nuffield Canada Agriculture Scholarship with posting, content development, Facebook and Twitter advertising, graphic development for their Facebook and Twitter pages. We also helped them set up Hootsuite to schedule their posts and improve engagement with like-minded organizations and potential funders. As a small non-profit with a limited budget, our goal was to set them up with the tools and the confidence to eventually manage their own social media in a cost-effective way.  Although we will still provide support from time to time, we are happy to say, that they are now maintaining their platforms.

SaskCanola Website

Working with client SaskCanola on content management that includes monthly updates with news releases, Canola Watch, Real Agriculture (Canola School), CJWW weekly posts, CJVR monthly posts, Market Prospects, Podcasts, SaskCanola monthly updates, research project postings, and recipes. We have also managed some special projects such as a photo shoot on location for updated photography for website and promotional materials.

SaskPork Video Playlist

SaskPork Video Playlist

We has the opportunity to work with SaskPork creating  two "Hands and pans" videos.  Click below to view our playlist of yummy pork recipes. Enjoy!

Saskatchewan Cooks Summer Edition

Download the Saskatchewan Cooks Summer Edition>

We proudly partnered with several of Saskatchewan's Commodity groups to bring Saskatchewan Cooks to fruition!

Our contributors were:

Chicken Farmers of Saskatchewan

Farm & Food Care Saskatchewan

SaskBarley Development Commission

SaskCanola

Saskatchewan Egg Producers

SaskFlax

Saskatchewan Mustard Development Commission

SaskMilk

Saskatchewan Oat Development Commission

SaskPork

Saskatchewan Pulse Growers

SaskWheat Development Commission

Turkey Farmers of Saskatchewan


Recipe Development: Recipe Testing | Nutritional Analysis | Management

Recipe Development: Recipe testing 

Recipes are the legs your food product stands on. A tried and true (tested) recipe will show your target not only how to use your product but how to enjoy it. Partner a great recipe with a tasty looking photo and an interesting story and you are more than halfway to creating a great campaign. 

We love recipes and can help by developing new recipes or testing existing recipes. We do develop recipes in-house or can connect you with numerous food writers, cookbook authours, dietitians, chefs or food bloggers to develop recipes.

We use Food Processing Nutritional Analysis Software by ESHA Research to generate a nutritional analysis of recipes. More info>

We do food photography and hands and pans videos in-house or can connect you with other food photographers and videographers.

Final we also specialize in developing database systems to manage recipes online.  Here are two examples: 

For more information contact: DOROTHY | BLUESKY IDEAS | EMAIL

Nutritional Analyisis

Nutritional Analysis 

BlueSky Ideas uses Food Processing Nutritional Analysis Software by ESHA Research to generate a nutritional analysis of recipes. 

For more information on the Food Processor Nutrition Analysis Software: https://www.esha.com/products/food-processor-nutrition-analysis-software/

Features:

  • An extensively researched food and nutrition database of more than 72,000 foods and food items including popular foods, restaurant items, ingredients, and recipes.
  • Analysis for 172 nutritional components, including mandatory and voluntary label nutrients, amino acids, diabetic exchanges, and MyPlate food groups.

Contact: DOROTHY | BLUESKY IDEAS | EMAIL

 

CanolaInfo Website

Managing overall project for client the Canola Council of Canada and working with other firms Quadrant Newmedia (Saskatchewan), Arxus (Saskatchewan), DesignScout (Chicago, IL), and Ketchum (San Francisco, CA). This includes content management, recipe database management, design, photography, daily to monthly regular updates, social media management, and quarterly campaign update management.

Farm to Fork Tour 2017

Our fourth Farm to Fork tour organized for Farm & Food Care Sk. The tour hosted food writers, chefs, and media dietitians for two days and included tours to a grain, beef and dairy farm.

Ag in the City Saskatchewan Social Media

Agriculture in the City is a free, family oriented, urban festival that explores how food and farming are all around us, every day. The event offers people of all ages a chance to explore the vibrant and innovative world of agriculture – a world that involves exciting careers, biotechnological advancements that improve our daily lives, and of course, the food on our plates. Each year, thousands of visitors enjoyed the interactive and educational displays, exhibits and contests illustrating the depth of our farming community.  More Information: 

Our role is to manage their social media platforms leading up to the event and maintaining them throughout the year as well. This includes developing and managing the social media calendar,  curating content from the partner organizations, engagement and content development. 

Ag in the City SK Facebook and Twitter

SaskMustard Video Playlist

SAskMustard Video Playlist

We had the wonderful opportunity to work with SpreadTheMustard creating a series of "Hands and Pans" videos featuring recipes from the cookbook Mustard Makeovers and More. Click below to watch our playlist of fantastic mustard recipes.  Enjoy!

Hands and Pans Videos created by BlueSky Ideas for SpreadtheMustard Campaign.